Big Bear Frontier, located in Big Bear Lake California is currently seeking a sales and marketing oriented General Manager to lead our experienced, engaged lodge operations team in providing hospitality to guests in a clean, safe, and properly maintained lodging accommodations. Our General Manager is charged to operate the 52-room resort, comprised of 18 lodge rooms and 34 cabins, as a profitable enterprise, leading the staff as manager, coach, and trainer in the proper execution of Front Desk, Housekeeping, Laundry, Facility, Revenue Management, Sales, and Guest Service standards. The GM will lead the team to accomplish financial and operational results, communicating feedback, evaluating performance, and training the team in the successful operation of the lodge.

Essential Functions:

• Leads the property in generation of revenue through revenue management, community involvement, and sales and marketing efforts.
• Maintains strong knowledge of and fosters relationships in the local market, including demand generators, competitor strategies, and community impact opportunities.
• Oversees the resorts sales and marketing programs by developing and executing strategic sales and marketing goals and objectives that ensure growth in revenue, promotional coverage, and marketing opportunities are achieved.
• Laser focused on marketing to create awareness to stimulate trial usage to create regular guests, outbound sales efforts to develop an active and healthy sales pipeline, and inbound sales efforts focused on premium close ratios.
• Communicates brand identity consistently and maintains brand integrity in all marketing efforts.
• Works with marketing team to develop and execute property based strategic marketing plans.
• Acts as a strategic lead and role model through ongoing communication and interaction with potential clients and guests, using a variety of social networking and outreach tools.
• Stays current with latest marketing trends and implements into our marketing culture accordingly.
• Oversees social media strategy and implementation.
• Develops messaging consistent with brand image and manages marketing efforts, including but not limited to social media, website, and overall online presence.
• Manages relationships with property vendors, negotiating service agreements as appropriate.
• Manages and reviews financial reports and statements to understand and deliver property’s performance versus budget and expenses.
• Works to determine areas of concern and develops strategies to improve performance.
• Coaches and supports team to effectively manage occupancy and rates, wages, and controllable expenses.
• Strives to accomplish financial goals simultaneously with superior guest and team member satisfaction.
• Manages costs within the resort, including supplies, utilities, labor expenses according to budgeted parameters to deliver an efficient and profitable operation.
• Hires team members who demonstrate strong functional expertise, creativity, and leadership to meet the business needs of the operation, while placing the utmost emphasis on teamwork and exceptional guest service.
• Demonstrates and communicates drivers of guest satisfaction; ensures core elements of service strategy are in place to produce the desired results.
• Is highly visible and interacts with guests on a regular basis to obtain feedback on quality of product, service levels, and overall satisfaction.
• Ensures that property is well maintained and that operational areas have an atmosphere that meets or exceeds guest expectations.
• Inspires and motivates teams to achieve operational excellence.
• Ensures property is a safe and secure facility for guests and team members.
• Ensures the property is compliant in all areas of human resources and safety.

Physical Requirements:

These physical demands represent the physical requirements necessary for an associate to successfully perform the essential functions of the position. While performing the duties of this job, the associate is regularly required to drive, walk, lift to thirty-five pounds, talk, and hear/listen. The associate is frequently required to stand, walk, feel/reach with hands and arms. Reasonable accommodation can be made to enable individuals with disabilities to perform the described essential functions of the position.

Qualifications, Education, Experience, Skills, and Abilities:

• Bachelor’s degree in Hospitality Management or commensurable work experience.
• Minimum of 3 years’ experience in a similar position.
• Proficient in Microsoft Office.
• Superior leadership and communication skills.
• Ability to work well in high volume environment.
• Strategic thinker.
• Consulting abilities.
• Experience with Roommaster property management system preferred.
• Excellent organizational skills, ability to multi-task, direct and solve problems effectively with little supervision.
• Highly enthusiastic and self-motivated.
• Strong drive for results.
• Ability to analyze problems and create solutions.
• Ability to lead a team to fully deliver on guests, partners,’ and owners’ expectations.
• Excellent communication skills including verbal and written. Proven ability to command an audience and quickly develop rapport and credibility with a diverse range of people.

Travel

Limited travel is required, resulting in overnight trips. This position requires the successful candidate to have a valid Driver’s license. The successful candidate would provide proof that s/he has a valid driver’s license upon being hired.

Our compensation package includes PTO, Medical, Dental, Vision, Life insurance, Tuition Reimbursement, 401k with company match, dining and travel discounts. 

The Big Bear Frontier is managed by Columbus Hospitality Management, a company committed to providing quality service and memorable guest experiences in a positive and welcoming work environment. We are focused on supporting the needs of our team through our commitment to the family/work life balance and by providing development opportunities.

We are proud to be a Drug Free Workplace/EOE. 

All applicants will be required to submit to a background check prior to employment.